https://terms-en.ai-term-hub.com/en/tags/marketing/Recent content in Marketing on English AI Terms DictionaryHugoen-usSat, 18 Jul 2026 11:44:44 +0000https://terms-en.ai-term-hub.com/en/terms/ai_washing/Sat, 18 Jul 2026 09:44:24 +0000https://terms-en.ai-term-hub.com/en/terms/ai_washing/<h2 id="definition">Definition</h2> <p>AI washing is a term analogous to greenwashing, describing the deceptive marketing strategy where companies claim their products incorporate advanced AI when they actually rely on simple rule-based algorithms or traditional software. This practice misleads consumers and investors, obscuring the true capabilities of the technology. It undermines trust in genuine AI innovations and creates market confusion regarding what constitutes actual artificial intelligence versus basic automation.</p> <h3 id="summary">Summary</h3> <p>The practice of exaggerating or falsely claiming that products or services utilize artificial intelligence for marketing purposes.</p>