<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Marketing on 中文AI术语词典</title><link>https://terms-en.ai-term-hub.com/zh/tags/marketing/</link><description>Recent content in Marketing on 中文AI术语词典</description><generator>Hugo</generator><language>zh-cn</language><lastBuildDate>Sat, 18 Jul 2026 11:44:45 +0000</lastBuildDate><atom:link href="https://terms-en.ai-term-hub.com/zh/tags/marketing/index.xml" rel="self" type="application/rss+xml"/><item><title>AI漂绿</title><link>https://terms-en.ai-term-hub.com/zh/terms/ai_washing/</link><pubDate>Sat, 18 Jul 2026 11:03:30 +0000</pubDate><guid>https://terms-en.ai-term-hub.com/zh/terms/ai_washing/</guid><description>&lt;h2 id="definition">Definition&lt;/h2>
&lt;p>AI漂绿是一个类似于“绿色洗白”的术语，描述了这种欺骗性的营销策略：公司声称其产品集成了先进的人工智能，但实际上仅依赖简单的基于规则的系统。&lt;/p>
&lt;h3 id="summary">Summary&lt;/h3>
&lt;p>为了营销目的，夸大或虚假声称产品或服务利用了人工智能的做法。&lt;/p>
&lt;h2 id="key-concepts">Key Concepts&lt;/h2>
&lt;ul>
&lt;li>营销欺诈&lt;/li>
&lt;li>虚假宣传&lt;/li>
&lt;li>基于规则的系统&lt;/li>
&lt;li>消费者信任&lt;/li>
&lt;/ul>
&lt;h2 id="use-cases">Use Cases&lt;/h2>
&lt;ul>
&lt;li>产品声明审计&lt;/li>
&lt;li>监管合规检查&lt;/li>
&lt;li>投资者尽职调查&lt;/li>
&lt;/ul>
&lt;h2 id="related-terms">Related Terms&lt;/h2>
&lt;ul>
&lt;li>&lt;a href="https://terms-en.ai-term-hub.com/en/terms/greenwashing-%E7%BB%BF%E8%89%B2%E6%B4%97%E7%99%BD/">greenwashing (绿色洗白)&lt;/a>&lt;/li>
&lt;li>&lt;a href="https://terms-en.ai-term-hub.com/en/terms/marketing_ethics-%E8%90%A5%E9%94%80%E4%BC%A6%E7%90%86/">marketing_ethics (营销伦理)&lt;/a>&lt;/li>
&lt;li>&lt;a href="https://terms-en.ai-term-hub.com/en/terms/automation-%E8%87%AA%E5%8A%A8%E5%8C%96/">automation (自动化)&lt;/a>&lt;/li>
&lt;li>&lt;a href="https://terms-en.ai-term-hub.com/en/terms/transparency-%E9%80%8F%E6%98%8E%E5%BA%A6/">transparency (透明度)&lt;/a>&lt;/li>
&lt;/ul></description></item></channel></rss>